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Why Protect Intellectual Property Assets?

Thinking about and taking steps to protect intellectual property is how you turn intangible assets into exclusive property rights.

Depending on the type of IP right in question, the property right lasts for a certain length of time, which may often be renewed on payment of further fees.

Taking the right steps to protect an IP right enables your SME to claim ownership over its intangible assets and exploit them to their maximum potential. In short, IP protection makes intangible assets a bit more tangible.

Different Steps Depending on the Type of IP right

Legal protection involves different steps depending on the type of IP. For example,

1.      Copyright generally involves reviewing the legal agreements you have in place, and making sure your rights are safeguarded.

2.      Trade marks involve choosing names carefully, as only names that can function as trade marks are protectable. Also, if a name is not available then you may not...

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